Wednesday 20 March 2013

SilverpointGo Travel App Coming Soon

Silverpoint is proud to announce that our highly-anticipated travel app, which has been several months in the making, will be launching very soon.

With an estimated release date of mid-March, the SilverpointGo app will include a wide range of travel-related features and will be available as a free download to both members and non-members.

No matter which mobile device you prefer – the app will be available for both Android and iOS – the SilverpointGo app is the perfect on-the-go companion for travellers looking for the lowdown on their holiday destination.

Locations where Silverpoint resorts are based benefit from an in-depth overview, including sections on “Accommodation”,” Location”, “Going Out”, “What to Do” and “Good to Know”.

Each featured venue – restaurants, resorts, theme parks etc – has a social media overlay which enables users to share the information with their chosen social network and “check in” with location-based, social networking websites such as Facebook and Foursquare.

Users can also book accommodation at a Silverpoint resort or request more information about the company and its range of holiday products and promotional offers.

SilverpointGo also benefits from a maps feature, enabling the user to pinpoint the location of any venue that they are interested in visiting.

The “Rest of the World” section includes a collection of “Dream Destinations” to entice users’ interest in exotic locations, as well as a “Travel Search” feature that utilises Freebase content to provide comprehensive information about anywhere on the planet.

Silverpoint’s CEO – Mark Cushway – had this to say about the upcoming release: “research and feedback has shown that more and more of our customers are accessing their information via phones and mobile devices.

“We wanted to create something that would be of real value to users and the feedback we have had from our market research is that a travel guide would be something that people would really use and make the most of.

“By providing an app that has real usability – and is free to download – we have an excellent opportunity to introduce and publicise the Silverpoint brand to a new demographic via an exciting and rapidly expanding medium”.

Don’t forget to check back regularly for more information on the SilverpointGo app, including the official release date.

Thursday 21 February 2013

Hollywood Mirage Club Top on TripAdvisor

Hollywood Mirage Club now ranks top in the list of 12 hotels in Arona, Tenerife.

In September last year we reported that Hollywood Mirage Club had been voted the second best hotel on the popular travel website, but we’re pleased to announce that it has since moved up to the top spot, closely followed by Beverly Hills Club in third place and Beverly Hills Heights in fifth place.

The Hollywood Mirage Club is one of the most sought-after holiday destinations in Europe, welcoming thousands of families and couples each year. To date, this popular resort has received 290 reviews on TripAdvisor and proudly boasts an average of 4/5 stars.

One of Silverpoint’s most requested resorts, the Hollywood Mirage Club offers a great selection of accommodation, with everything from modern studios to four-bedroom penthouse suites, all of which come complete with sophisticated décor and state-of-the-art appliances.

The choice of services and facilities available onsite ensures that each and every guest has just what they need to enjoy their perfect vacation. Guests at the resort can take advantage of the laundry facilities, supermarket, courtesy bus, kids’ club, swimming pools, restaurant, bars, spa, gym and salon.

Monday 18 February 2013

Silverpoint Releases TV Advert

Silverpoint has just released a brand new TV advert campaign, encouraging non-Silverpoint members to experience a fantastic promotional holiday on the island of Tenerife.


The advert gives people the chance to spend a week at the popular holiday destination for significantly discounted rates. This package on offer includes seven nights’ luxury accommodation at a Silverpoint resort, airport transfer in Tenerife and a fantastic tour around the whole island.

Filmed in Tenerife, the promotional video captures many breathtaking locations, including the Teide National Park, Los Cristianos and Golf del Sur. Silverpoint’s Hollywood Mirage Club also features in the advert as an example of the high quality of accommodation, service and facilities you can expect whilst enjoying a Silverpoint holiday.

The advert was inspired by and cut from the award-winning Silverpoint promotional video which was released at the end of 2011. Although the advert is a fraction of the length of the original film, it is still a great way for current and prospective members to get a taste of the incredible experiences they can expect from Silverpoint.

Such an advert has never been broadcast previously on TV in the UK, making it not only a first for Silverpoint, but also a first for Sky.

With the release of this short video, Silverpoint continues with its innovating and cutting edge techniques which ensure it remains one of the leading companies in today’s ever-developing travel and holiday industry.

The advert will be shown on various Sky TV channels, including the following:
  • Discovery Travel & Living
  • Discovery Real Time
  • Sky News
  • Sky Atlantic HD
  • Travel Channel
  • Sky Arts 1
  • Food Network
  • Nat Geo Wild

If you haven’t already seen the advert on TV, you can watch it on our YouTube channel.